- Description: This is a self-made brochure for my Comm-130 class. We had to use the various things from the Adobe suit like Illustrator, InDesign and Photoshop. I made the new Colorado Flag with the Horsetooth rock as my new logo in Illustrator with the pen tool as well as the shape tool. Then I found the images for the project and edited one of them in Photoshop. After finishing that I put them in the correct placement in InDesgin.
- Process (Programs, Tools, Skills): Adobe Illustrator, InDesign and Photoshop. At first I made prototypes of three different brochure possibilities and narrowed it down to the one I wanted to use. After getting the measurements I figured out the text I would have and it’s specific placement. Next I created my new logo which includes the Colorado state flag with a little bit of Fort Collins in it with the Horsetooth rock. I made that logo in Adobe Illustrator. After completing that I moved to the computer to start laying out. This is where is got tricky for me because the measurements got all screwy so I ended up print A LOT. After getting the text done properly and the layout where I wanted it to go I picked my fonts. I really like the Century Gothic because it is light and crisp. I feel like even though Fort Collins is an outdoors city it has a light feel to it. It is a clean town and I wanted that to come across in the type. After finishing this project I realized that I should’ve made it a bigger brochure than and 11×8.5.
- Message: This is for anyone who wants to travel to Fort Collins, Colorado and see want is there to see.
- Audience: People who want to go on an adventure
- Top Thing Learned: How to layout pages that are going back to back in InDesign and having patience when it doesn’t work even after the fifth try.
- Color scheme and color names: Primary colors: red, blue and yellow.
- Title Font Name & Category: Century Gothic: Sans Serif
- Copy Font Name & Category: Minion Pro: Serif
- Word Count of copy: 347
- Thumbnails of Images used:
- Sources (Links to images on original websites)
- http://en.wikipedia.org/wiki/Fort_Collins,_Colorado
- http://downtownfortcollins.com/member-directory/colorado-state-university-ram-zone
- https://www.class-central.com/university/csu
- http://www.ldschurchtemples.com/fortcollins/
- http://www.movoto.com/fort-collins-co/things-people-from-fort-collins-have-to-explain/
- http://www.visitftcollins.com
- http://www.destination360.com/north-america/us/colorado/fort-collins/holiday-inn-express-hotel-and-suites-ft-collins/hotel-map
- http://pixabay.com/en/compass-north-south-east-west-160863/
Here is a link to my video presentation:
Conclusion – What you learned and what you would do differently next time.
- For this project I should have done even more practice folds. I thought three would’ve been plenty and that isn’t even including the five or six prints I did. It was a great learning experience though!
Hi Allison! I really liked how you set up your brochure and the images that you chose to use. I like how you made your brochure look really outdoorsy with the wood texture/background. The map on the back was a nice touch as well. I really liked how user friendly your layout is and how it makes you want to go visit Fort Collins. Great job!
Check out my blog: https://christianacomm.wordpress.com/
And go look at Nina’s: https://ninaolsen16.wordpress.com/category/design/
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I really enjoy your design! I like how you used wood as a background and texture for you design. It gives it a very rugged and woodsy feel. I also like the color scheme that you used, it’s very eye catching and bold, which goes well with the theme of your design. Good job on leaving enough negative space. Sometimes I feel that with brochures you can overcrowd your design but it looks really good! Check out my design! https://ninaolsen16.wordpress.com/2015/03/27/p8-brochure/
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Allison, this really is a work of art! The wood texture is beautiful and really helps reach to your target audience! It’s been awesome to not only meet you and have you add such life to my classes, but to also see the real talent you have for creating art! I absolutely love this piece and can’t wait to see how much more you grow!
You can see what I did for this project at https://briettasblog.wordpress.com/
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